MGMT 131 - Introduction to Sales

5.0 Credits
Basic sales with emphasis on understanding selling and sales trends in a competitive and diverse business environment. Develop personal desire, capabilities and potential for success in sales and gain valuable skills for personal and professional excellence.
Course-level Learning Objectives (CLOs)
Upon successful completion of this course, students will be able to:

Discuss the different types of buyers and their needs.
Describe the major prospecting methods and give examples of each method.
Plan and deliver a persuasive sales presentation that addresses customer requirements.
Describe the key characteristics of effective sales dialogue.
Explain the importance of building trust and maintaining ethical relationships.