MGMT 101 - Introduction to E-Commerce

5.0 Credits
Almost every business has an e-commerce component.This course addresses consumer behavior, user experience, building an online presence and marketing.Students will prepare to work in or start an e-commerce business in retail and service industries.
Course-level Learning Objectives (CLOs)
Upon successful completion of this course, students will be able to:

Identify and explain the key features of the Internet.
Describe and analyze how the Internet is used to market, sell, and distribute goods and services.
Analyze various websites, including their structure and design.
Analyze and examine security programs to protect business and clients.
Develop criteria for establishing an effective business presence on the Web.
Examine the legal, global, and ethical issues confronting electronic commerce.

Course Typically Offered
FL,WTR,SPR