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Aug 01, 2025
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MGMT 101 - Introduction to E-Commerce
5.0 Credits Covers the key business and technology elements of electronic commerce. Students learn about revenue models, marketing, business- to-business strategies and virtual communities and social networks. Course also introduces basic web server hardware and software as well as electronic commerce software, security and payment systems.
Course-level Learning Objectives (CLOs) Upon successful completion of this course, students will be able to:
- Identify and explain the key features of the internet. [REASON]
- Describe and analyze how the internet is used to market, sell and distribute goods and services. [REASON]
- Analyze various web sites including their structure and design. [REASON]
- Analyze and examine security programs to protect business and clients. [REASON]
- Develop criteria for establishing an effective business presence on the web. [REASON]
- Examine the legal, global, and ethical issues confronting electronic commerce. [REASON]
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