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Apr 20, 2024
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EVPL 265 - Event Planning/Best Practices
5.0 Credits
Major trends and successful business practices in Event Planning and Management; provides the knowledge and skills to be an effective and profitable event planner.
Course-level Learning Objectives (CLOs)
Upon successful completion of this course, students will be able to:
- Differentiate between event management and event leadership.
- Analyze an event strategic marketing plan.
- Create a comprehensive personal career plan.
- Analyze event case studies to determine best practices.
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