EVPL 277 - Event Planning/Destination Management

2.0 Credits
Explore the role of Destination Management Companies (DMCs) in the event planning process, and the tools and skills needed to plan and manage events in the DMC environment.
Course-level Learning Objectives (CLOs)
Upon successful completion of this course, students will be able to:

Describe and analyze all aspects of the Destination Management company profession.
Identify and analyze what services a DMC offers to it’s clients.
Identify the skills needed by a DMC to support the production of a successful meeting, event or conference.
Develop an evaluation process to identify the effectiveness of a DMC event.

Course Typically Offered
Spring